BEHIND the TRAINING

Alfred Galustian

Alfred is the co-founder and International Director of Coerver Coaching, responsible for the expansion of the Coerver Coaching program globally.

Alfred started his soccer career as a young player with Wimbledon (England). He is widely recognized as one of the World’s leading technical coaches and has worked as coaches’ instructor at the French, Brazilian, English, Japanese and Chinese football federations and with top clubs including Bayern Munich, AC Milan, Newcastle United and Arsenal. Alfred is currently a technical coaching advisor to the English, French and Japanese federations. He is also a global soccer ambassador for the Special Olympics: the world’s largest organization that empowers millions of people with intellectual disabilities through sport.

Charlie Cooke

In 1966, Charlie Cooke joined Chelsea in the English First Division after playing for Aberdeen and Dundee. In 11 years at Chelsea, Cooke made 380 league and Cup appearances, played in four Cup finals and won the English F.A. Cup in 1970 and the European Cup Winners Cup in 1971. He shares the Chelsea club record of three Player of the Year awards and was selected for the Chelsea All Time XI in 2005. Since its creation in 1983, Cooke has also been the Director of Coerver Coaching in the Americas.